Everything you thought you knew about the media, public relations, and marketing your business is changing. Social media and online …
Hey HR, social isn’t only about PR and marketing
Job seekers are going social. Which means HR needs to get social too. Companies need to think about social media …
The personal is professional
Being a professional used to mean keeping the different parts of your life separate. At work, you’d put on your …
Understanding social media networks for financial advisors
On Nov. 9, 2011, I did a webinar for Accretive Advisor about understanding trends in social media and key strategies …
Online community building strategies – Presentation at SPRA 2011
I was recently invited to speak to the Saskatchewan Parks and Recreation Association’s annual conference in Saskatoon. It was my …
5 easy steps to content curation and personal brand building
Content curation is one of the most important online activities you can undertake to promote your personal brand. Online marketers …
Klout is to influence what a barometer is to the weather
Ok, I confess. Lately, the first thing I’ve been doing when I wake up is check my Klout score. (Yes, …
9 strategies CEOs, executives and professionals can use to grow their Twitter influence
As part of my social media consulting practice, I train CEOs, senior executives and practice professionals about developing their personal …
Twitter is where influence is born
Twitter users are “voracious online consumers and contributors” who: 72% publish blog posts at least once a month 70% comment …
Guy Kawasaki’s social media network decision tree
Great visualization of a common question: Which social media network(s) should I be using?