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Branding

Branding, Influencing

How to Design and Implement an Influencer Strategy and Content Plan

Krysten MerrimanNovember 28, 2018 7:30 amNovember 27, 20180 Comments

Influencer outreach and engagement is one of the best ways to build your visibility online and attract attention to your …

Branding, Influencing

Your inactive Twitter account is hurting your brand

Jay PalterDecember 19, 2017 3:22 amDecember 23, 20170 Comments

Whenever I hear about a new company or get referred to someone, the first thing I do is check out …

Branding, Influencing

What marketing and PR firms get wrong about ‘influencer marketing’

Jay PalterMay 25, 2017 6:52 pmOctober 14, 20170 Comments

The mobile and social revolution in digital technology has disrupted traditional media businesses and opened up opportunities for a diverse …

Branding

How one insurance firm is using social engagement to refresh its brand

Jay PalterFebruary 1, 2017 5:21 amFebruary 18, 20181 Comment

Ross Allan is like most seasoned insurance advisors. Entering the business in 1984, he built his practice the old-fashioned way, …

Branding, Influencing, Selling

Social selling is just a buzzword for these three activities

Jay PalterJanuary 5, 2017 7:54 pmMarch 30, 20180 Comments

I’m going to come right out and say it: “social selling” is just a buzzword. It describes how to use …

Branding, Influencing

Spiros Margaris – Insights of a fintech influencer

Jay PalterJanuary 2, 2017 1:12 pmApril 12, 20180 Comments

Spiros Margaris discusses with Jay Palter how he became one of the most influential online voices in finance and technology in the world.

Branding, Influencing, Selling

Stop marketing AT and build relationships WITH influencers

Jay PalterSeptember 27, 2016 4:40 amMarch 30, 20180 Comments

Influencer marketing focuses too much on selling and not enough on building relationships first. Here are four strategies that have worked for me in B2B social selling.

Branding, Influencing, Selling

Why do competent business people have LinkedIn profiles that make them look incompetent?

Jay PalterSeptember 20, 2016 6:34 pmMarch 30, 20180 Comments

A LinkedIn profile is a staple of contemporary business professionals – virtually everyone has one or is aware that they should. …

Branding, Influencing, Selling

6 advisors winning with digital and social strategies

Jay PalterJune 10, 2016 5:29 pmMarch 30, 20180 Comments

Over the past decade, mobile devices such as smartphones, tablets, and notebooks have eclipsed desktop computers to become the most …

Branding, Creating, Selling

3 reasons why (almost) every business leader needs to develop 21st century social networking skills

Jay PalterMay 30, 2016 4:21 pmJune 8, 20180 Comments

A lot has changed in the past 20-30 years when it comes to the technology that we use to communicate …

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Want more online visibility?

Influencer outreach and engagement is an effective way to increase online visibility for yourself and your business.

Contact me to discuss your requirements.

Contact Information

Calgary, AB
587-586-8433
jay@jaypalter.com

Recent Posts

  • Fintech influencers to follow for 2019

    Fintech influencers to follow for 2019

    January 28, 2019
  • 9 takeaways from #MercerChats on #DigitalTransformation in #Finserv and #Fintech

    9 takeaways from #MercerChats on #DigitalTransformation in #Finserv and #Fintech

    January 8, 2019
  • Between Sessions at In|Vest West

    Between Sessions at In|Vest West

    December 11, 2018
  • How to Design and Implement an Influencer Strategy and Content Plan

    How to Design and Implement an Influencer Strategy and Content Plan

    November 28, 2018
  • 10 things every business person should do on social networks to advance their career

    10 things every business person should do on social networks to advance their career

    October 30, 2018

Recent Posts

  • Fintech influencers to follow for 2019
  • 9 takeaways from #MercerChats on #DigitalTransformation in #Finserv and #Fintech
  • Between Sessions at In|Vest West

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