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Influencing

Influencer marketing and the importance of social capital

Jay PalterJanuary 29, 2020 1:57 pmJanuary 30, 20200 Comments

Influencer marketing for B2B companies is best undertaken by business leaders with the goal of building real relationships and social capital with high-value influencers in your market space.

Digital Transformation
Influencing

Is your business ready to succeed in digital transformation?

Jay PalterAugust 14, 2019 4:17 amAugust 24, 20190 Comments

Originally published on the NetEffect blog. As digital technologies continue to transform entire industries, many organizations are going through large-scale …

BIG Consulting Influencers
Influencing

Top Social Media Influencers in Big Consulting

Jay PalterJuly 15, 2019 2:45 pmJuly 24, 20194 Comments

Social networks are now well established as important communication platforms in B2B settings with a variety of uses, including content …

Influencing

What we’re reading this summer

Jay PalterJune 20, 2019 11:39 pmJuly 3, 20190 Comments

Summer is a time to switch it up and change gears. Maybe you gear down and like to escape into …

Industry News, Influencing

Top Social Media Influencers in Canadian Tech

Jay PalterMarch 19, 2019 3:58 pmDecember 31, 20192 Comments

The Canadian tech space is on fire. (Google it and see for yourself.) Fintech. Paytech. Insurtech. Biotech. Healthtech. And, of …

Industry News

32 Fintech ecosystem maps from around the world (updated)

Jay PalterMarch 3, 2019 4:40 amMarch 12, 20205 Comments

Updated 12 March 2020 The global fintech ecosystem continues to grow at a significant pace. New startups are appearing and …

Branding, Influencing

The power of personal brand and building online influence for business leaders

Jay PalterFebruary 24, 2019 8:59 pmFebruary 25, 20190 Comments

What is a brand? Advertising guru, David Ogilvy, called it “the intangible sum of a product’s attributes.” More broadly, one …

Influencing, News

Fintech influencers to follow for 2019

Jay PalterJanuary 28, 2019 4:20 amFebruary 2, 20198 Comments

Top Fintech influencers to follow in 2019, plus answers to all your questions about why influencer lists are valuable and how to use them.

Influencing

9 takeaways from #MercerChats on #DigitalTransformation in #Finserv and #Fintech

Jay PalterJanuary 8, 2019 9:24 pmJanuary 9, 20190 Comments

Wow, what an exciting Twitter Chat today about the effect of digital transformation on fintech and financial services! In case …

Industry News

Between Sessions at In|Vest West

Jay PalterDecember 11, 2018 4:48 amDecember 12, 20180 Comments

My top takeaways from the sessions and the conversations in between them at InVest West in San Francisco.

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