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Influencing

Danielle Guzman: How an online influencer found her ‘why’

Jay PalterMarch 15, 2017 5:09 pmOctober 17, 20170 Comments

With 20 years of experience as an insurance marketer, Danielle Guzman is hardly a newcomer to the financial industry. However, …

Influencing

Today is the best time to plant your influence tree

Jay PalterFebruary 13, 2017 4:09 pmDecember 14, 20170 Comments

There is a Chinese proverb that says: The best time to plant a tree was 20 years ago. The next …

Branding

How one insurance firm is using social engagement to refresh its brand

Jay PalterFebruary 1, 2017 5:21 amFebruary 18, 20181 Comment

Ross Allan is like most seasoned insurance advisors. Entering the business in 1984, he built his practice the old-fashioned way, …

Blogging, Curating, Influencing

Here’s why Jim Marous is a top fintech influencer

Jay PalterJanuary 16, 2017 4:07 amJanuary 4, 20180 Comments

If you’re interested in financial technology (fintech) and how it is transforming financial services and the banking industry, you’ve probably come …

Curating, Influencing

Fintech influencers you should be following in 2017

Jay PalterJanuary 9, 2017 12:01 amOctober 17, 20177 Comments

The financial services industry around the globe is undergoing a disruptive, digital transformation and these 100 fintech influencers are at the …

Branding, Influencing, Selling

Social selling is just a buzzword for these three activities

Jay PalterJanuary 5, 2017 7:54 pmMarch 30, 20180 Comments

I’m going to come right out and say it: “social selling” is just a buzzword. It describes how to use …

Branding, Influencing

Spiros Margaris – Insights of a fintech influencer

Jay PalterJanuary 2, 2017 1:12 pmApril 12, 20180 Comments

Spiros Margaris discusses with Jay Palter how he became one of the most influential online voices in finance and technology in the world.

Creating, Philosophizing

10 mostly free tools I use to run my virtual office

Jay PalterNovember 1, 2016 1:50 amJanuary 29, 20182 Comments

I work online. My clients are all over the world and my work is done via networked computers in virtual …

Branding, Influencing, Selling

Stop marketing AT and build relationships WITH influencers

Jay PalterSeptember 27, 2016 4:40 amMarch 30, 20180 Comments

Influencer marketing focuses too much on selling and not enough on building relationships first. Here are four strategies that have worked for me in B2B social selling.

Branding, Influencing, Selling

Why do competent business people have LinkedIn profiles that make them look incompetent?

Jay PalterSeptember 20, 2016 6:34 pmMarch 30, 20180 Comments

A LinkedIn profile is a staple of contemporary business professionals – virtually everyone has one or is aware that they should. …

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