Each year, Chris Brogan eschews new year’s resolutions and instead picks three words at the beginning of the year and uses them as themes to guide his actions through the year. You can see Chris’ 3 words for 2015 and previous years here. (And if you don’t know Chris’ work, you may want to read […]
With a follower count approaching 100,000, Josh Brown (@ReformedBroker) is the most followed financial advisor ...
Depending where you live, the depths of winter can take a toll. The days are ...
Sallie Krawcheck has written a great post over on LinkedIn, called Personal Branding 101. (If you ...
The question of return on investment (ROI) naturally comes up anytime someone is suggesting you invest time and resources into a new marketing strategy or tactic. So why should it be any different for social networking? Well, there are a few reasons. For one, social networking is not a mere marketing strategy and to see […]
The number of financial advisors who are gaining new clients through social media is growing, according to a new survey by Putnam. Sixty-six percent of advisors reported they gained clients from social media, as compared to 49 percent reporting client gains last year. And the average asset gain from social media was $5.5 million. Just imagine what […]
Like it or not, we’re all in sales now. Whether you’re a full-time sales person or a “non-sales seller”, as Daniel Pink says: “we’re all in sales now.” Simultaneously, we are also all getting onto social networks in droves. The problem is, traditional selling methods and tactics don’t work well in the new, virtual spaces […]